FOOT BLISS: Comfortable Walking Shoes

FOOT BLISS: Comfortable Walking Shoes
So you’re perplexed by my post on Paris and The Chocolate Walk? Don’t be. Walking’s my thing (on a golf course or off) and walking in comfort is my obsession. Now that we have the comfort formula down for the links it’s time to turn our attention to everyplace else. In all modesty, of course. This fall EQUIPT is coming…

HOW I ATE PARIS: The Chocolate Walk

HOW I ATE PARIS: The Chocolate Walk
AH, PARIS I have been there so many times I can’t count. I went to graduate school there and know my way around without a map for the most part. And speak French. I can’t think of another city, except maybe London or New York or Rome, that offers as much inch-for-inch as Paris. This billet doux to one of…

ORLANDO: The PGA Show or What Do Women Really Want?

ORLANDO: The PGA Show or What Do Women Really Want?
This event happens twice a year and is an opportunity for industry professionals to gather and see what’s new in the world of golf and let’s face it, head south in January for a round or two when the snow is past the knee caps for those of us living above the 38th parallel. Unusually, the energy at this winter’s…

MASTERS OF SEDUCTION: Packaging As Theater

MASTERS OF SEDUCTION: Packaging As Theater
There’s nothing like Christmas morning. I still remember one in particular when, at the age of five, I lingered over a shiny pink ribbon for a moment, thrilled at the gleaming silver wrapping paper, savored the anticipation of finding what I’d hoped was inside (a Betsy Wetsy doll), then succumbed to the loss of all self-control and dove in. Who’d…

New York Times Small Business Summit: Five Lessons

New York Times Small Business Summit: Five Lessons
The New York Times and American Express Open co-hosted their 2010 Small Business Summit on September 23rd in New York. This annual event, now seven years old, is getting better every year. A Mecca for entrepreneurs at all stages of business development, this event consistently draws seven hundred or so like-minded individuals who come to network, rub elbows, be inspired…

LPGA CHARITY: Birdies For Breast Cancer

LPGA CHARITY: Birdies For Breast Cancer
The LPGA hosted a Sponsors' Summit at The Hard Rock Café in Times Square last night. Commissioner Mike Whan and his chief marketer, Jon Podany, were there to spread the word to a roomful of more than one hundred marketing executives from current and prospective sponsors that the LPGA tour is on the mend. Good news to those of us…