CALLING ALL WEEKEND WARRIORS

CALLING ALL WEEKEND WARRIORS
Comfort is our mantra- good looks our religion. Equipt for play was established with one purpose in mind: to create a shoe for the weekend warrior that's as beautiful on the inside as it is on the outside. This is not a special occasion shoe - no. It's your go-to weekend shoe for relaxed times and easy style. The unique…

FROM CHINA TO MEXICO: EQUIPT’S BIG MOVE

FROM CHINA TO MEXICO: EQUIPT’S BIG MOVE
Why move production from China to Mexico you ask? If you've looked at these  gorgeous photos and still want to know, it's because the shoe industry in Mexico has a long and venerable history and is every bit as state-of-the-art as China's. It's one third the distance from New York, my Spanish is improving olé, the weather is balmy year…

WE WANT EQUIPT GOLF SHOES & GOLF GLOVES IN ALL FIFTY STATES: Calling Wyoming!

WE WANT EQUIPT GOLF SHOES & GOLF GLOVES IN ALL FIFTY STATES: Calling Wyoming!
Our sincere thanks to Pam, of Fargo, North Dakota, for being the first golfer in her state to try Equipt products and let us put another notch in our belts. We made good on our promise and gave her the O Magazine discount for allowing us to take ND off our target list. Four to go (you can see who…

OUR THANKS TO ‘O’ MAGAZINE

OUR THANKS TO ‘O’ MAGAZINE
We broke a lot of finger nails and missed a few cocktail hours over here, but it was all worth it. We shipped our shoes and gloves to 48/50 states and all over Canada - and more than doubled our sales from all of last year in three and a half short, but intense weeks. Our mission to blanket the…

WE LOVE YOUR FEEDBACK

WE LOVE YOUR FEEDBACK
Equipt for play has been a labor of love from Day One and it means a lot to us to hear from you and know that you love what we're doing as much as we do. Thank you!

GOLF-SHOE TSUNAMI: ‘O’ My

GOLF-SHOE TSUNAMI: ‘O’ My
Holy smoke. Everything you've ever heard about being given the nod by Oprah is true. Her magic wand is magic - on a grand scale. Our little company has been awash in orders since the May issue of O Magazine hit the stands and we are exhausted, but hugely grateful, for the exposure and indescribably vast reach that O has…

‘O’ HAPPY DAY! EQUIPT GOLF SHOES MAKE THE ‘O’ LIST

OUR THANKS TO ‘O’ MAGAZINE
It is a thing of wonder and delight that two of our golf shoes are being featured in O Magazine this month. I am particularly happy with the shoes the editor chose to feature, because the timing is perfect for the coming spring/summer season. LOOKING TO NATURE You may have noticed that EQUIPT has scant ( as in, no) offerings…

PGA SHOW 2012: IS ANYBODY ROCKING THE BOAT?

PGA SHOW 2012: IS ANYBODY ROCKING THE BOAT?
This post is dedicated to the intrepid women entrepreneurs in the golf industry who are trying, against tough odds, to bring beautiful products to market for women golfers. (Here’s to the sisterhood of golf entrepreneurs. You know who you are.) Last year about this time, I returned from the PGA Show in Orlando, Florida, with lots to say about what…

WOMEN & BUSINESS ON THE GOLF COURSE: How We Roll

WOMEN & BUSINESS ON THE GOLF COURSE: How We Roll
I joined Hope Greenberg (Lucky magazine) and Toby Tucker Peters (Toby Tucker Golf) for a friendly round of tour-quality golf the other day. What? You don't believe me? It was amazing. Phenomenal. Unbelievable really. We putted our knickers off. (Swamp land for sale in Florida.) Some of you asked to see what Equipt women's golf  shoes look like on grass.…

BE THE HOLE: What I Wore To Play Golf Week #4

BE THE HOLE: What I Wore To Play Golf Week #4
The thing about golf, bless its charbroiled heart, is that just when you get that hitch worked out of your swing at the tee box, your putting heads south on the green. I mean Bahamas. Bermuda Triangle. Don't expect a post card. TREND BUMP I was putting up a storm for the first four weeks of league play – sinking…

FITNESS July-August 2011

FITNESS July-August 2011
  Fitness magazine features EQUIPT's Wing Tip summer bright golf shoes and coordinating leather golf glove.

ZEN GOLF & THE POMEGRANATE TREE: What I Wore Week #3

ZEN GOLF & THE POMEGRANATE TREE: What I Wore Week #3
You will never grow a pomegranate tree if you plant a peach pit. The pomegranate quip came from one of my textile manufacturers in India many years ago. First name, Jasbir. He likened the game of golf to the game of life – you get out what you put in. I wasn’t playing golf yet and had no clue what…

BUYING BY EYE: What I wore Week #2

BUYING BY EYE: What I wore Week #2
Labels mean nothing to me, because I trust my eyes. You will see me shopping everywhere from Target (love) to Neiman Marcus (depends) and scoping out sunglasses on the Florida Turnpike where I’ve found some seriously great gear. I am not saying to buy cheap. Never. I am saying to trust your eyes and buy smart. I decided to show…

I JOINED A LEAGUE: What I wore Week#1

I JOINED A LEAGUE: What I wore Week#1
I decided to join a league this summer because my golf game is in the tank and I know the only way it's going to find its way out again is if I schedule my games with non-negotiable regularity. Hence, the league. I hardly played last summer - eight times, maybe - and that means my handicap is unmentionable at the…

FOOT BLISS: Comfortable Walking Shoes

FOOT BLISS: Comfortable Walking Shoes
So you’re perplexed by my post on Paris and The Chocolate Walk? Don’t be. Walking’s my thing (on a golf course or off) and walking in comfort is my obsession. Now that we have the comfort formula down for the links it’s time to turn our attention to everyplace else. In all modesty, of course. This fall EQUIPT is coming…

ALEXIS THOMPSON: PRETTY (AWESOME) IN PINK

ALEXIS THOMPSON: PRETTY (AWESOME) IN PINK
PINK BUZZZZZZZZZZZZZZZZZZZZZZZZZZZZZ All I can say is I would kill for that swing - OK, and legs. There are at least a thousand good reasons to flog the topic of style, color and audacity one more time, but most important, it's my raison d'être. Check out the pink, please. It just vibrates off the page. Is it Azalea? Bougainvillea? Bubblegum? Definitely…

HOW I ATE PARIS: The Chocolate Walk

HOW I ATE PARIS: The Chocolate Walk
AH, PARIS I have been there so many times I can’t count. I went to graduate school there and know my way around without a map for the most part. And speak French. I can’t think of another city, except maybe London or New York or Rome, that offers as much inch-for-inch as Paris. This billet doux to one of…

ORLANDO: The PGA Show or What Do Women Really Want?

ORLANDO: The PGA Show or What Do Women Really Want?
This event happens twice a year and is an opportunity for industry professionals to gather and see what’s new in the world of golf and let’s face it, head south in January for a round or two when the snow is past the knee caps for those of us living above the 38th parallel. Unusually, the energy at this winter’s…